Search Engine Optimization For Blogs.

Optimizing a blog is very like optimizing a site, and optimizing a blog post like optimizing a net page. If you follow some simple rules for search engine optimization, your blog can rank far higher than static internet site pages in the search engine results pages. For instance, if you've got a blog on Blogger and title your post "Search Engine Optimization For Blogs", Blogger will immediately make a page with your post and name the file "search-engine-optimization-for-blogs. Technorati reports that thirty thousand - forty thousand new blogs are being made every day. What are spam blogs? They are fake blogs that are made by androids to foster link farms, attempted search engine optimization, or drive traffic thru to advertising or associate sites. They contain robot-generated posts made of random words, with the title linking back to the blogger's own pages.

There are even services like Blogburner that encourage cr eation of spammy blogs and spam-pinging to get your sites indexed quickly.

As a blogging evangelist, I wholeheartedly counsel blogging as an SEO strategy. Technorati currently claims to catch about 90% of spam and remove it from the index. Blogging evangelist and PR guru, Steve Rubel, sums up this quandary rather well on his Micropersuasion blog. * Trackbacks : you may also get links back to your blog using trackbacks. One of the downsides of using Blogger is that it doesn't immediately create trackback urls that others can use to link back to your posts.